List Building School

If you are brand-new to internet marketing, it may seem like a daunting task to get started in list building. You need to create an opt in page, drive traffic to it, have actually good conversions and finally get your subscribers to trust you.

The key thing is that you must take action now and get started. You are much better off making mistakes and correcting them as you realize them rather than procrastinating on taking action because you are not sure if what you are doing will work. So create that landing page, get that autoresponder set up, and create your first couple messages. Don’t worry about doing everything perfectly, just do the very best you can and you could always fix things later when necessary. It always easier to create something and then improve it later rather than trying to do it perfectly in the first place. When creating your opt in page, make it simple and clean – just put the box above the fold and clearly list the benefits of the freebie you are giving away.

You will need some good content to give away as an incentive for people to sign up to your list. You can create your own free report, outsource it or purchase some PLR and rework that. You should also consider converting your content to video. Because video is a newer content medium, it has actually a greater perceived value and can increase opt in rates, So consider using a video squeeze page, and also consider making your free giveaway a video as well.

If you are brand-new to internet marketing is is good to use free and easy methods to get traffic to your opt in page. You can create a blog about your topic, write some articles for it and get traffic from the search engines. Along with proper on-page SEO and a few backlinks, you can start getting traffic for long tail keywords and funnel it to your squeeze page. A mistake I see a lot of people make is that they will have actually a little opt in box on the sidebar of their blog. You are better off having a whole page dedicated to the opt in process. You can also use article marketing to drive traffic to your squeeze page as well.

For your autoresponder, you can just start Along with five messages and then add more on a weekly basis. The essential thing is that the content you send them is high quality. You can gradually add in promotions when you feel it is appropriate, but don’t pseudo-spam your list. Give them value and the money will follow.